About Beauty Mag

Our Mission: To provide you with accurate, detailed, and honest beauty product reviews to simplify your shopping experience.

How Do We Select the Products On Our “Best” Lists?

The product selection process is split into two key components. The first part involves leveraging our expert reviewers’ personal experiences. This includes their decades of experience as women who have used a wide variety of hair, skin, nails, makeup and other fashion products. This also includes physically examining any products submitted by a manufacturer for our consideration to include on one of our many lists.

The second part of our selection process is the data driven component. While our personal feelings towards a product are important, it is essential to factorin user reviews about the product and brand to truly understand what’s best.Our review team analyzes user reviews for every product and brand on our website. This time consuming, but incredibly important process includes aggregating reviews/feedback from reputable e-commerce sites, forums, YouTube and major beauty publications.

Does Your Product Qualify To Be On One Of Our “Best” Lists? Let’s Find Out

So you think your product has what it takes to make one of our lists? Send an email to [email protected] with the subject line “Product Review Request” including links to sites (your own and third party retailers) where we can find user reviews about both your product and your brand. If we think your product has potential based on our initial research we will respond with an address for you to ship a sample so we can do a more thorough review. Good luck

Team Beauty Mag

At Beauty Mag, all of our writers are passionate about skincare, makeup, haircare, and beauty. From lipstick experts to those who know everything about Korean face masks or how to tame frizzy locks, we’re here for all your beauty and style needs. The only thing we love more than finding our holy grail mascara? Sharing that knowledge with you. No matter what your style is, we’ve got the tips, tricks, reviews, and tutorials to help you shine.

Featured Writers

Emily Drew

Emily is a longtime makeup and skincare enthusiast with a passion for all things natural and organic. Ever since she started writing, she made it a goal to share with others all about the best beauty merchandise available. She loves researching new makeup, discovering unique products, and seeking out the top items found in the cosmetics world.

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Maya Adivi

Maya is a makeup artist, writer, and total geek about all things beauty. She loves researching the latest techniques and reading about new skincare ingredients. She ignores marketing buzzwords and instead dives deep into formulations and performance, to always recommend the most effective cosmetics on the market.

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Odessa Denby

Odessa Denby is a writer and editor born in the wilds of Pennsylvania. After studying abroad at Oxford University she caught the travel bug and ended up living in South Korea for 4 years. There, she learned about the wonders of skincare and started blogging. Now living in New York, she maintains a YouTube channel where she demonstrates how to create clothing and costumes by hand to have a more sustainable and personalized wardrobe. Encouraging more educated and conscientious consumption is one of her main passions. Her creative writing work has been published in a number of literary journals including Slipstream and Outside Culture. You can find more of her non-fiction work on Medium. When not writing, she fills her hours with tea snobbery, bubble baths, and period dramas.

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Sarah Bromley

Sarah is a full-time writer and part-time skincare aficionado. After a misspent youth using $5 lipsticks and questionable foundations, she decided that enough was enough. She’s since developed a love for natural and organic beauty products, with a special place in her heart for anything homemade. Find her at home with a large bottle of apple cider vinegar and an even larger tub of coconut oil.

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Xufei Liu

Xufei Liu is a writer and skincare enthusiast, always looking for the latest products and techniques. She’s constantly expanding and revising her extensive skincare routine while testing out newer products. She researches techniques and formulations from products over the world, ranging from high end American brands to K-beauty. In her spare time, Xufei enjoys playing with her Rubik's cube collection and reading.

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Featured Editor

Amanda Stein

Amanda Kaye Stein is an editor and poet in New York who is passionate about all things beauty. After majoring in fashion design, she combined her greatest loves and now strives to help craft the most innovative, helpful, and creative beauty content online. When not diving into words, she can be found seeking out sparkly party dresses, trying to perfect her cat eye, or playing ukulele.